Splatoon

Splatoon

Splatoon is a vibrant third-person shooter franchise by Nintendo where players control Inklings and Octolings—squid and octopus hybrids—who battle for territory by covering it in colorful ink. Known for its unique movement mechanics, fashion-forward aesthetic, and catchy music, it has become a modern classic.

IP Overview & Key Facts

IP Key Facts

Essential information and quick stats.
Full Name
Splatoon
Format
Game
Current Status
Active
Original Work
Game

Story, World & Core Themes

Explore the narrative, setting, and ideas that shape Splatoon.
Story
High-level synopsis and narrative focus.
In a distant future where humanity has gone extinct due to rising sea levels, a new dominant species has emerged: the Inklings. These squid-like humanoids can transform between a humanoid form and a squid form at will. They live in a vibrant, chaotic, and fashion-obsessed society centered around Turf Wars, a sport where teams compete to cover the most ground with their ink.

The series follows various protagonists (often referred to as "Agents") who are recruited into the New Squidbeak Splatoon, a secret task force led by Cap'n Cuttlefish and the pop idol duo, the Squid Sisters. Their mission is to retrieve the Great Zapfish, the power source of Inkopolis, from the Octarians, a rival species of octopuses led by DJ Octavio.

As the series progresses from Splatoon to Splatoon 3, the world expands from Inkopolis Plaza to the chaotic city of Splatsville, introducing new idols like Off the Hook and Deep Cut, and delving deeper into the mysterious history of the world, the fate of humanity (Alterna), and the complex relationship between Inklings, Octolings, and the Salmonids.
World
Setting, cultures, and distinctive elements.
The world of Splatoon is known as the Mollusc Era, set approximately 12,000 years after the extinction of humanity.

Inkopolis: The bustling hub of Inkling culture, heavily inspired by Tokyo's Shibuya district. It is the center of fashion, music, and Turf War battles. Key locations include Inkopolis Plaza and Inkopolis Square.
Splatsville: Known as the "City of Chaos," this location in the Splatlands is a hotbed for thrill-seeking Inklings and Octolings. It represents a rougher, more rebellious culture compared to the polished Inkopolis.
Octo Valley / Octo Canyon: The underground domains of the Octarians, filled with floating platforms and complex machinery.
Alterna: A mysterious, snowy underground dome discovered in Splatoon 3, which holds the secrets of humanity's last days and the origin of the substance known as "Fuzzy Ooze".
Salmon Run Grounds: Dangerous, polluted offshore sites where Inklings work part-time jobs collecting Golden Eggs from the feral Salmonids.
Themes
Core ideas and recurring motifs.
Chaos vs. Order: A central conflict, especially in Splatoon 3, reflecting the societal shift from established structures to unbridled freedom and expression.
Evolution and Adaptation: The lore heavily emphasizes how marine life evolved to take humanity's place, and how Inklings and Octolings continue to adapt to their changing world.
Youth Culture & "Freshness": The society is driven by trends, fashion, and music. Being "fresh" is the ultimate social currency, dictating everything from clothing brands to weapon choices.
Music as Power: Music is not just background noise; it is a cultural force that influences battles ("Calamari Inkantation" is said to change the tide of destiny) and bridges the gap between species.
Inclusivity and Unity: The gradual integration of Octolings into Inkling society highlights themes of overcoming past prejudices and finding common ground.

Cultural Impact Timeline

High-level milestones showing Splatoon's global influence.
2015
Splatoon launches on Wii U, immediately becoming a cultural phenomenon and introducing a fresh take on the shooter genre.
2016
First 'Squid Sisters' live holographic concert held in Japan, blurring the lines between virtual and reality.
2017
Splatoon 2 releases on Nintendo Switch, solidifying the franchise's popularity and expanding the competitive scene.
2018
Octo Expansion DLC released, critically acclaimed for its challenging gameplay, darker tone, and deep lore.
2022
Splatoon 3 releases, smashing sales records in Japan with 3.45 million copies sold in the first three days.
Present
Continues to be a dominant force in esports, fashion, and pop culture with regular Splatfests and collaborations.
Sales
Over 30 million units sold worldwide across the trilogy.
Revenue
One of Nintendo's most successful new IP launches in the last decade.
Awards
The Game Awards 2015 - Best Multiplayer, The Game Awards 2022 - Best Multiplayer

Key Characters

Meet representative characters from Splatoon.
Callie
One half of the Squid Sisters.View Profile
Marie
The cooler, snarkier half of the Squid Sisters.View Profile
Pearl
The "MC Princess" of Off the Hook.View Profile
Marina
An Octoling DJ and engineering genius.View Profile
Shiver
A shark-taming Octoling and member of Deep Cut.View Profile
Frye
An Inkling member of Deep Cut who commands eels.View Profile

Frequently Asked Questions

What happened to humans in Splatoon?
Humans went extinct approximately 12,000 years before the events of the game due to rising sea levels caused by climate change and war. The only remnants of humanity are the AI 'Tartar', the ruins in Alterna, and the pet cat Judd, who was cryogenically preserved.
What is the difference between Inklings and Octolings?
Inklings evolved from squids, while Octolings evolved from octopuses. Historically enemies during the Great Turf War, Octolings have recently begun integrating into Inkling society, especially after the 'Calamari Inkantation' freed many from DJ Octavio's mind control.
Why does water kill Inklings?
Inklings are made entirely of liquid ink held together by a thin membrane. Because they are so dense with ink, they cannot swim in water; instead, their membrane dissolves, and they dissipate.
Who are the Squid Sisters?
Callie and Marie are pop idols and the hosts of Inkopolis News. Secretly, they are Agents 1 and 2 of the New Squidbeak Splatoon, working to protect the Great Zapfish.
What is Turf War?
Turf War is the most popular sport in the Splatoon world. It is a 4v4 battle where two teams compete to cover the largest percentage of the map with their team's ink color within three minutes.
Who are Off the Hook?
Off the Hook is a pop duo featuring Pearl (an Inkling MC) and Marina (an Octoling DJ). They hosted the news in Splatoon 2 and played a crucial role in saving the world in the Octo Expansion DLC.
What is Deep Cut?
Deep Cut is the idol trio of Splatoon 3, consisting of Shiver (an Octoling), Frye (an Inkling), and Big Man (a Manta Ray). They host the Anarchy Splatcast and are associated with the bandit culture of the Splatlands.
What is the Great Zapfish?
The Great Zapfish is a massive electric catfish that provides power to Inkopolis. It is frequently kidnapped by the Octarians to power their underground weapons and machinery.
What is Salmon Run?
Salmon Run is a shady part-time job run by Grizzco Industries. Workers are sent to hazardous zones to fight Salmonids and collect Golden Eggs, supposedly for energy, though the true purpose is darker.
What does 'Booyah!' mean?
'Booyah!' is a catchphrase and signal used by Inklings and Octolings to express excitement, celebrate a success, or encourage teammates during battle.

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